Collection: Fradi

Fradi is a dynamic brand, and it means charm, seduction and attraction; that’s what we want it to convey: a merging of style and innovation. Creating a wardrobe which is various, multipurpose and functional, perfect for all occasions, a guide in style, with sophisticated fabrics and artisanal quality. A research of sustainable, ethical products, made with the highest respect for the body and the environment. A different look at fashion: design is made to transcend seasons. Clean, sharp, clear lines, that stay as simple as they can possibly be, and “simplicity” means “class”.